How can creators like us, who are new to building online businesses, who have high-value skillsets, how do we scale our monthly recurring revenue (MRR) to get us the freedom we desire? That is the question, and this newsletter will give you the answers. Be sure to subscribe if these are the type of answers you seek.
My name is Boysie Gordon, and welcome to Boysie Talks Business.
Welcome to episode 26!
In the last episode, I talked about something we ALL crave but struggle to accomplish… Monetization
I went through the TWO things everyone needs in order to monetize.
Be sure to check it out if you would like to know them.
Today, I want to discuss something I have spent 80% of my career doing…. Customer Acquisition.
Specifically, customer acquisition through online social influence,
And it’s only hard because people fail to set up organized systems.
This should be fun, let’s dig in!
Where to Start?
First things first.
When it comes to online customer acquisition, you need to identify your customers. And I mean everything about them:
What site do they use?
What do they buy?
Why do they buy?
How old will they be?
Etc, etc, etc…
The more details you know, the easier it is to attract them through your online activity, and the faster you move towards acquiring your clientele.
So, identify your target client.
What’s Next?
You need to establish your online sales channels!
Cold Inbound - Running Ads
Cold Outbound - Cold Outreach
Warm Inbound - Content Creation
Warm Outbound - Profile Optimization
This is where the bulk of your efforts will go, and you can scale yourself to 7-figures through the last two methods.
Once you have those set, you need a place to store and nurture your leads.
That is what we call a newsletter and I’ll be going over how to do that Monday.
If you're ready to scale your business, then I only have 2 spots left for April.
That's where we set up your sales channels and start booking meetings.
It's not a "course" - we work directly together to build everything up.
2 spots left, and I close this week.
Reply with "scale" for details.
EP. 26 Landing Clients is Hard for One Reason