How can creators like us, who are new to building online businesses, who have high-value skillsets, how do we scale our monthly recurring revenue (MRR) to get us the freedom we desire? That is the question, and this newsletter will give you the answers. Be sure to subscribe if these are the type of answers you seek.
My name is Boysie Gordon, and welcome to Boysie Talks Business.
Welcome to episode 24!
In the last episode, I discussed the second scaling of my first business. We had just scaled to $1.4M, but something we did leveled us up, and I had no clue why until now.
I can’t believe I didn’t think of it sooner, but niching down is the main reason we scaled so quickly!
So make sure you look for a niche early on so that you can zone in and focus on it.
Today, I want to discuss something exciting. I am working on a guide for people who wish to increase their sales outcomes!
More traffic
More customers
More repeat business
It doesn’t really matter what the desired outcome is.
I have generated about $7.2 Million in revenue since 2020 and…
I plan to share 20 of my best-kept sales secrets at 200 followers on X!
I’m currently at 191 followers!! Only 9 more to go!
But the podcast and newsletter crew will get some bonus content…
That’s what today’s newsletter is really about.
Let’s dig in.
Bonus Secret #1
This first secret is a newer one that I have learned on this leg of my journey.
It is responsible for generating over 75+ leads passively within the last 30 days!
And it’s so simple that I don’t understand why most people don’t do it.
I have two words for you! Profile Optimization.
Optimizing your profile turns it into a lead magnet.
It repels unqualified leads
It attracts qualified leads
For X, there are only 5 areas to pay attention to (ranked by importance):
Biography — This part shows your personality, qualifications, and purpose
Profile Photo — The first or second impression your audience will have
Featured Link — The most important part of the front-end funnel
Follower Ratio — Adds additional authority to your profile
Profile Banner — Opportunity for a creative copy
I explain a little better on the pod, but this is the gist of optimization.
By looking at my page, you know the exact ICP that I am trying to attract!
Bonus Secret #2
This next one is really cool because it can yield massive results…
Even with a small account!
I’m talking 30+ likes, 20+ comments, 1k+ impressions with only one post!
And the post doesn’t even have to be good!
The secret is a really easy community-building technique!
How many likes do you want on your post?
For simplicity, let’s just say… 30 likes
Okay so you can get that in a day, easy!
Take the result and multiply it by 1.5
You get 45… this is the number of people we need on our community list.
Go and add 45 profiles to a list, but first, you need to qualify them.
Must be active
Must make great content
Must respond to comments
Okay, now that you have a qualified list…
Like and leave a thoughtful comment on a post for each person daily!
Do this for 5 days straight (45 comments)…
and you will have at least 30 likes per post daily…
Not only that, but you will have a community of 30 to 45 people.
This is how small accounts can win clients that larger accounts wish they had.
Go and try it out!
And if you would like to convert your followers into revenue, I have 2 April slots available (2/4 slots).
Just reply to this with “scale,” if you are interested.
EP. 24 I've Generated $7,200,000 in Revenue Since 2020, I'll Share Some of My Secrets With You