Case Study: Is the 300 Comment Challenge Worth the Effort?

Welcome to Boysie Talks Business.

Where the goal is to get our business setup and ready to scale with social media!

It was Wednesday morning.

I had woken up and just as I expected…

I had crossed another milestone: 300 followers on 𝕏.

I posted a quick tweet about it, but it didn’t feel like that was enough.

So I decided to create a challenge for myself to celebrate further…

I’d be making 300 comments in a day split up into 3 categories:

• Community Interactions - people with whom I have rapport

• Influencer Interactions - people with large communities

• Stranger Interactions - people that I’m unfamiliar with

This would give me a well-rounded set of data to use later…

This was a challenge, but it became so much more than that!

Photo by Towfiqu barbhuiya on Unsplash

Main Objectives

Here were the main goals of this challenge:

1. Discover optimal engagement routine for maximum results

2. Increase momentum from prior milestone achievement

3. Increase traffic and visibility of my 𝕏 profile

4. Accelerate the community-building process

5. Increase credibility and authority

6. Win some new clients

I could probably name a couple more, but these six are the most important.

I Failed

This was the first challenge I had done.

I figured there would be a few bumps, but never anything like this.

I completely whiffed!

I only managed to get to about 175 comments.

By the 100th comment, I was already mentally exhausted.

But I did learn a few things:

• People genuinely wanted to see me win.

• My community didn’t even have 100 people

• I had no set process for online comment creation

So, with these lessons in mind, I wanted to try again.

And this time, I would not be defeated.

Attempt #2

Spoiler: I win.

Now that I knew what to expect…

My initial goal was to put myself in a position to succeed.

I woke up and immediately got to it.

I completed my first 50 comments in 90 minutes.

Then, I took a 1-hour break for lunch and relaxation.

Boom!

Then I knocked out 100 comments in 3 hours.

Right after that, I went to play tennis with my fiancee.

I was on the home stretch, but it was getting late…

but I did NOT want to lose!

I really don’t like losing…

I’d continue on and knock out the remaining 150 comments in 5.5 hours.

I was exhausted, but I found my footing and got it done!

Boysie wins.

The Results

This is the moment we’ve all been waiting for…

First, I’ll go down the objectives:

1. Did I discover an optimal engagement routine for maximum results?
   I think I have, but need about a week of testing.

2. Did I increase momentum from prior milestone achievement?
   Absolutely! People were more excited than I was about this

3. Did this increase the traffic and visibility of my 𝕏 profile?
   It definitely increased traffic, and my visibility skyrocketed.

4. Did this accelerate the community-building process?
   Yes! It certainly added tons of people to my community overnight.

5. Did this increase credibility and authority?
   Yes, it did! I had plenty of people asking for advice in my DMs.

6. Did I win any new clients?
   No, I have not closed any new clients from this… yet.
   I did generate a BUNCH of hot leads, so we shall see.

Show Me The Numbers

According to the 𝕏 stats page (which I broke):

• Impressions: 18,184

• Profile Visits: 263

• New Followers: 49

Compared to before:

• Impressions: 9,443

• Profile Visits: 145

• New Followers: 40

So it definitely increased the numbers, but there’s one question left…

Was it Worth it?

Yesterday, right after finishing, the answer was a blaring NO…

But I woke up to a different feeling once I slept it over.

Truth is, 300 comments can boost your profile to insane heights!

I woke up to over 170 replies…

I felt like a celebrity for the first hour of the day.

However, I would say the ratio of comment type has to be different!

Splitting everything up equally makes no sense.

So yes, it is worth it…

But ONLY if you do it the right way!

Much of this challenge was to get ready for my upcoming boot camp!

Traffic generation was an area I saw many people lacking, and I have a formula!

If you are interested in unlocking the full potential of your business…

Be sure to join up… we start Monday!

Only 3 slots left!

• $250/month (90-day program)

• $500 paid in full

This is my low ticket offer…

I’ll be scaling my high ticket offer side-by-side with you…

Using all the same strategies that have earned me $7M in revenue since 2020.

I’m excited to get started…

If you are interested, DM me on 𝕏 or email me at waitlist@boysiegordon.com

Thanks for dropping by!